Web Presence through Strategic Solutions

Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardised code and proprietary software; user experience design; and search engine optimization.

The term web design is normally used to describe the design process relating to the front-end (client side) design of a website including writing mark up. Web design partially overlaps web engineering in the broader scope of web development.

Marketing and communication design on a website may identify what works for its target market. This can be an age group or particular strand of culture. We understand the type of websites we are designing, meaning, for example, that business-to-business website design considerations might differ greatly from a consumer targeted website such as a retail or entertainment website.

Careful considerations are made to ensure that the aesthetics or overall design of a site do not clash with the clarity and accuracy of the content or the ease of web navigation, especially on a B2B website.

There are two primary jobs involved in creating a website: the web designer and web developer, who often work closely together on a website. The web designers are responsible for the visual aspect, which includes the layout, coloring and typography of a web page. Web designers will also have a working knowledge of markup languages such as HTML and CSS.

Further jobs which may become involved in the creation of a website include:

> Graphic designers to create visuals for the site such as logos, layouts and buttons.

> Internet marketing specialists to help maintain web presence through strategic solutions on targeting viewers to the site, by using marketing and promotional techniques on the internet.

> SEO writers to research and recommend the correct words to be incorporated into a particular website and make the website more accessible and found on numerous search engines.

> Internet copywriter to create the written content of the page to appeal to the targeted viewers of the site.

> User experience (UX) designer incorporates aspects of user focused design considerations which include information architecture, user centered design, user testing, interaction design, and occasionally visual design.

THIS IS WHAT WE DO... LEAVE IT IN OUR HANDS...

We have the dedicated and experienced team to create, develop, establish and maintain your new website. We can't wait to introduce your business to the WORLD WIDE WEB!